Wearing too many hats to give marketing the attention it needs?

If marketing keeps falling to the bottom of your to-do list, I can help. Get a results-driven marketing plan, hands-on support, high-performing campaigns, and a website that works harder to grow your business – without the overhead of a permanent hire.

Wearing too many hats to give marketing the attention it needs?

If marketing keeps falling to the bottom of your to-do list, I can help. Get a results-driven marketing plan, hands-on support, high-performing campaigns, and a website that works harder to grow your business – without the overhead of a permanent hire.

Strategic Marketing for SMEs and Independent Businesses

I help independent businesses like yours cut through the overwhelm with strategic, results-driven marketing. With 20+ years of experience, I provide hands-on marketing support for growing Bristol-based businesses – offering ongoing marketing management, strategic guidance, content marketing, digital ad campaigns, and website performance improvements.

I deliver senior-level expertise without the overhead of an internal hire.  It’s a smarter, more efficient way to elevate your marketing – without compromising on quality.

Monthly Marketing Co-Working Day for Small Businesses Ready to Take Action

Designed for small, owner-managed businesses that are ready to move their marketing forward – but aren’t looking to hire a marketing manager just yet. Whether you already have a marketing plan in place or need support creating one, you’re happy to handle much of the implementation yourself or with your team. What you need is focused, one-to-one expert support and knowledge to help bring your ideas to life, stay on track, and build momentum with confidence.

Marketing Manager for Growing Businesses

 For business owners ready to elevate their marketing efforts but not yet ready to recruit a permanent marketing manager. If you’re looking for strategic guidance and hands-on support to drive your marketing forward, this service is designed for you.

I work as an extension of your team – like an internal marketing manager would – bringing structure, direction, and consistency to your marketing without the commitment of an in-house hire.

Essentials Content Marketing Package for Consistent Visibility

Perfect for owner-managed businesses that already have a marketing plan, brand, and offerings in place but need help maintaining momentum. You’re ready to stay visible, consistent, and connected – but you don’t have the time or resources to manage everything on your own. Each month, I’ll take care of your core content marketing activities – from social media updates and email campaigns to SEO-friendly blogs – so you can keep your focus on running the business, knowing your marketing is in expert hands.

Monthly Marketing Co-Working Day for Small Businesses Ready to Take Action

Designed for small, owner-managed businesses that are ready to move their marketing forward – but aren’t looking to hire a marketing manager just yet. Whether you already have a marketing plan in place or need support creating one, you’re happy to handle much of the implementation yourself or with your team. What you need is focused, one-to-one expert support and knowledge to help bring your ideas to life, stay on track, and build momentum with confidence.

Marketing Manager for Growing Businesses

 For business owners ready to elevate their marketing efforts but not yet ready to recruit a permanent marketing manager. If you’re looking for strategic guidance and hands-on support to drive your marketing forward, this service is designed for you.

I work as an extension of your team – like an internal marketing manager would – bringing structure, direction, and consistency to your marketing without the commitment of an in-house hire.

Essentials Content Marketing Package for Consistent Visibility

Perfect for owner-managed businesses that already have a marketing plan, brand, and offerings in place but need help maintaining momentum. You’re ready to stay visible, consistent, and connected – but you don’t have the time or resources to manage everything on your own. Each month, I’ll take care of your core content marketing activities – from social media updates and email campaigns to SEO-friendly blogs – so you can keep your focus on running the business, knowing your marketing is in expert hands.

Hi, I’m Karen, a freelance marketing manager, based in Bristol

Empowering your business with tailored marketing strategies and support

I specialise in helping independent businesses achieve their growth aspirations. I understand that developing a strategic marketing plan – and then implementing it – can feel overwhelming. That’s why I work with you to break it down into manageable steps, creating a clear, actionable plan tailored to your goals. Together, we’ll tackle the challenges of time, resources, or expertise, unlocking your full potential along the way.

Hi, I’m Karen, a freelance marketing manager, based in Bristol

Empowering your business with tailored marketing strategies and support

I specialise in helping independent businesses achieve their growth aspirations. I understand that developing a strategic marketing plan – and then implementing it – can feel overwhelming. That’s why I work with you to break it down into manageable steps, creating a clear, actionable plan tailored to your goals. Together, we’ll tackle the challenges of time, resources, or expertise, unlocking your full potential along the way.

10+

years of freelance marketing management for small businesses

11, 918

cups of coffee

4

certificates in professional marketing (CIM & IDM), web design & sustainable business

100+

happy clients and counting

20+

years of marketing experience (big brands & small businesses)

Here are a few examples of how I support businesses with consistent, thoughtful marketing – helping them stay visible, build trust, and grow

I support small to medium-sized service-based businesses who care about people, the planet, and doing business the right way. This often includes businesses in:

  • Health, beauty and wellness service providers

  • Independent property, building and trade businesses

  • Education, training and course-based businesses

    (including creative and skills-based services)

  • B2B and professional service providers

    (such as agencies and consultancies)

What my clients say about me and my work

Karen is brilliant and very experienced at what she does. She dedicates herself fully and is always thinking of way to do things better. I could not recommend her highly enough to anyone looking to increase their marketing potential.

Karen was instrumental in helping me with all things Marketing at Goldfinch Create and Play. I’ve learnt so much working with her and would recommend her to anyone wanting to start up a new business or refine and develop their marketing strategies.

Karen has massively helped me over the years grow my business, she has outstanding knowledge. Karen is professional and personable and reliable. I highly recommend.

Karen was great at making a complex job a very easy process. Karen produced two brilliant websites for me very quickly (before schedule and on budget) – as well as liaising with third parties around technical aspects that were way beyond my comprehension. I would highly recommend her services.

Working with Karen has been such a dream! Start to finish, she couldn’t have made it easier. She was able to make sense of the jumble of ideas in my idea and clarify my business. She’s thorough, efficient and flipping friendly to boot! My new website is gorgeous! I just love it. Couldn’t be happier if I tried, with the service I’ve received. She answered all of my billions of emails, in a quick and helpful fashion. I shall really miss working with her. Can’t recommend her enough, for shiny websites, for small businesses 🙂

Karen was brilliant; the support she gives us is excellent. Thank you very much Karen, our website looks really good and the design is perfect for our preschool. I can fully recommend Karen to design and set up your web site, she can interpret your ideas and transform them into a professional finished web site.

Karen was warm and down to earth, knowledgeable and generous with her time making sure all my questions were answered. I left feeling much more confident about how to start tackling the SEO for my website. Thank you!

I cannot recommend Karen highly enough. She took our project from an initial concept and was able to create an extremely professional website as well as giving us lots of advice about marketing strategies. She was lovely to work with, always happy to answer any questions and able to make technical issues easy to understand so that I now feel confident running the website. Thank you so much.

Karen was fantastic to work with. She gave great advice and went above and beyond to produce my website. She is very patient and always on hand if I have any problems and to answer my lists of questions! I am really pleased with the end result. Highly recommended.

Karen has used her knowledge of working with small businesses to design a website that is a perfect fit for my guitar tuition business. She provided lots of ideas and new features for my website that I hadn’t previously considered, and was always willing to go the extra mile to support my understanding of using and updating the website.

Karen is a great person to partner with on a client SEO project as we did at Ambitious PR. Because she is from a marketing background she gets the bigger picture & how SEO fits into the whole campaign & the different types of marketing & PR/editorial copy at play. We worked with her on a client campaign where the client had paid a lot of money out for SEO & web work before & found it techy & confusing & as a result was understandably sceptical. They found Karen’s analysis & recommendations easy to follow & that she ‘was the best SEO person’ they’d worked with. She’s accountable, clear on timings/expectation & good fun to work with!

From initial meeting to end product, my experience with Karen from Sensible Marketing exceeded all of my expectations. She truly immersed herself into my project and set out to fulfil all of my goals for the website, providing constant support and feedback well above the initial remit. Nothing seemed too much hassle and her professionalism was invaluable when it came to the finer points and mistakes in my content I would have missed had I opted to undertake this project alone. I am so thrilled with my new website. Thank you Karen.

I would like to say a massive thank you to Karen at Sensible Marketing for designing my new website Coaching For Good. She has done a brilliant job of clearly conveying the coaching services I offer and created a simple way for individuals and not-for-profit organisations to get in touch. Karen was happy to share her marketing and design expertise and recommendations, whilst being flexible to ensure all of my goals for the website were met. I am very happy with my new website and would highly recommend Sensible Marketing to any small business in need of a website.

Karen has just produced a superb website for the Great Dog Walk Together. I have never worked with her before but I wouldn’t hesitate in recommending her to anyone else. She came up with a really cost effective solution to the design brief including a great design.

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