Bristol Beauty School, Freelance Marketing Manager Web Designer Content Creator Social Media Manager

Overview

Bristol Beauty School is a leading provider of professional beauty training courses, offering accredited qualifications, NVQs, and VTCT courses.

Over the past five years, I have worked closely with Jane Vickers, the owner of Bristol Beauty School as a freelance marketing manager, web designer, content creator, and social media manager, helping the business significantly grow its online presence, student enrolments, and overall turnover.

Looking for marketing support in your business? Let’s chat

“Karen has massively helped me over the years grow my business, she has outstanding knowledge. Karen is professional and personable and reliable. I highly recommend.”

Jane Vickers, Owner of Bristol Beauty School

Overview

Bristol Beauty School is a leading provider of professional beauty training courses, offering accredited qualifications, NVQs, and VTCT courses.

Over the past five years, I have worked closely with Jane Vickers, the owner of Bristol Beauty School as a freelance marketing manager, web designer, content creator, and social media manager, helping the business significantly grow its online presence, student enrolments, and overall turnover.

Looking for marketing support in your business? Let’s chat

“Karen has massively helped me over the years grow my business, she has outstanding knowledge. Karen is professional and personable and reliable. I highly recommend.”

Jane Vickers, Owner of Bristol Beauty School

From Clicks to Classroom – Driving Growth for Bristol Beauty School Through Web Design, SEO, Email and Social Media

From Clicks to Classroom – Driving Growth for Bristol Beauty School Through Web Design, SEO, Email and Social Media

  • Integrated Marketing Strategy

    Driving Business Growth & Doubling Turnover

    Through a combination of SEO, email, digital marketing, and social media strategies, I helped BBS more than double its turnover during my time managing their marketing. Developed a scalable digital marketing strategy to support business expansion and increase student enrolments.

  • Integrated Marketing Strategy

    Driving Business Growth & Doubling Turnover

    Through a combination of SEO, email, digital marketing, and social media strategies, I helped BBS more than double its turnover during my time managing their marketing. Developed a scalable digital marketing strategy to support business expansion and increase student enrolments.

Bristol Beauty School website

  • Website Design

    Enhanced Course Discovery & User Engagement

    Designed and built a WordPress website to showcase BBS’s wide range of beauty training courses. Focused on delivering an intuitive and user-friendly experience, allowing students to easily browse courses, access key information, and book online. Continuously refined the site to support new courses, NVQs, and VTCT qualifications—ensuring the user journey remained smooth, relevant, and up to date.

Bristol Beauty School website

  • Website Design

    Enhanced Course Discovery & User Engagement

    Designed and built a WordPress website to showcase BBS’s wide range of beauty training courses. Focused on delivering an intuitive and user-friendly experience, allowing students to easily browse courses, access key information, and book online. Continuously refined the site to support new courses, NVQs, and VTCT qualifications—ensuring the user journey remained smooth, relevant, and up to date.

  • SEO

    Boosted Search Visibility & Organic Leads

    Implemented a robust SEO strategy to improve visibility on Google. Optimised the website for key local search terms, ensuring BBS consistently ranks on page 1 of Google for all essential course-related keywords. Increased organic traffic and inquiries through on-site and content-driven SEO improvement.

bristol beauty school SEO

  • SEO

    Boosted Search Visibility & Organic Leads

    Implemented a robust SEO strategy to improve visibility on Google. Optimised the website for key local search terms, ensuring BBS consistently ranks on page 1 of Google for all essential course-related keywords. Increased organic traffic and inquiries through on-site and content-driven SEO improvement.

bristol beauty school SEO
bristol beauty school instagram page

  • Instagram and Facebook

    Strengthened Brand Presence & Community Engagement

    Created and scheduled monthly content for Instagram and Facebook, maintaining a strong and engaging social presence. Developed branded content, including promotional graphics, student success stories, and course updates. Maintained a balance of promotional and educational content to enhance engagement and trust.

bristol beauty school instagram page

  • Instagram and Facebook

    Strengthened Brand Presence & Community Engagement

    Created and scheduled monthly content for Instagram and Facebook, maintaining a strong and engaging social presence. Developed branded content, including promotional graphics, student success stories, and course updates. Maintained a balance of promotional and educational content to enhance engagement and trust.

  • Paid Advertising & Lead Generation

    Boosted Search Visibility & Organic Leads

    Ran Meta (Facebook & Instagram) ads to effectively promote and fill course spaces. Developed targeted campaigns to reach the right audience, increasing enquiries, course sign-ups and revenue. Optimised ad performance through testing and refinement.

freelance marketing manager

  • Paid Advertising & Lead Generation

    Boosted Search Visibility & Organic Leads

    Ran Meta (Facebook & Instagram) ads to effectively promote and fill course spaces. Developed targeted campaigns to reach the right audience, increasing enquiries, course sign-ups and revenue. Optimised ad performance through testing and refinement.

freelance marketing manager

Ready to Grow Your Business Like Bristol Beauty School?

By providing a holistic marketing approach, I have helped Bristol Beauty School achieve significant growth, enhance its online presence, and establish itself as a top beauty training provider in the region. Through a strategic mix of marketing activity, Bristol Beauty School continues to attract new students, expand its course offerings, and thrive in a competitive industry.

Looking for marketing support for your business? Let’s chat about how I can help you grow.

Ready to Grow Your Business Like Bristol Beauty School?

By providing a holistic marketing approach, I have helped Bristol Beauty School achieve significant growth, enhance its online presence, and establish itself as a top beauty training provider in the region. Through a strategic mix of marketing activity, Bristol Beauty School continues to attract new students, expand its course offerings, and thrive in a competitive industry.

Looking for marketing support for your business? Let’s chat about how I can help you grow.
Goldfinch Create and Play Case Study | Sensible Marketing Portfolio